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Big Mac Inside The McDonalds Empire DVD

SKU ID #106125

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The Big Mac DVD, Inside The McDonalds Empire, goes behind the scenes of the world's most successful restaurant chain. Whether you believe it's a force for good or ill in the world, McDonald's is a force to be reckoned with. In Big Mac Inside The McDonalds Empire DVD, CNBC's cameras investigate the golden arches around the globe.

In this Big Mac DVD, Inside The McDonalds Empire, CNBC's Carl Quintanilla travels to McDonald's restaurants and headquarters across the country and as far away as China for an insider's look at:
  • What it takes to run a McDonald's restaurant -- and how lucrative it can be.
  • How chefs in the McDonald's top-secret test kitchen are working to develop the next big menu items.
  • Why the drive-thru lanes at McDonald's restaurants in China have caused unexpected problems.

    The Big Mac Inside The McDonalds Empire DVD offers a look at how McDonald's is defending itself against critics who complain thatits food is contributing to an epidemic of obesity in America and lets you peek behind McDonald's curtain to see for yourself how a quick-servicehamburger stand grew into one of the most famous brands on the planet, serving 52 million people around the world each day.

    The Big Mac McDonalds DVD from the CNBC Store serves up McDonald's - super-sized.

    Buy the Big Mac DVD, Inside The McDonalds Empire, a CNBC original production, for a fresh take on a global phenom.
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